The 100% Brazilian DAO brings a female protagonist to the NFT world

DAO (Decentralized Autonomous Organization) was based by a group of ladies executives with large and diversified expertise in the fields of expertise, tradition and monetary markets, devoted to uniting the world of ladies in the challenges of the so-called Web 3.0. complement one another and are the foundation of actions geared toward creating the world NFT market.

EVE’s foremost objective is to increase the participation of ladies in all features of this new digital market, both as creators and producers, or as shoppers and traders in NFT works. The preliminary actions undertaken vary from cryptography of the most various merchandise of the inventive financial system to monetary and technological training actions and the group of auctions for the profit of ladies artists with social companions.

Like many revolutions in historical past, Web 3.0 comes with a drawback of presentation. Only 4% of this universe is occupied by ladies, and in 2021 the participation price of ladies in the labor market was 51.56%, which is 20% decrease than that of males, which is 71.64% (based mostly on FGV-IBRE, 2021 PNAD). / IBGE information). There is a distinction between ladies successfully contributing to the financial situation and their final character and management in actions. In the monetary markets, the variety of female traders at the São Paulo Stock Exchange handed the 1 million mark, however the progress price of female participation fell to 23.2% (B3, March/2022).


The EVE challenge, a title that refers to the starting of a girl’s life, permits ladies of all ages and social teams in Brazil and wherever on the planet to share data and expertise round the technological vanguard related to this new market. for the manufacturing of cultural items and to present dependable and unbiased info on monetary issues associated to the creation and buy and sale of merchandise in NFTs. All of the Association’s actions, together with these geared toward supporting world packages for ladies’s empowerment, are based mostly on the foremost ideas of Web 3.0: decentralization of data, guaranteeing the widest doable safety with out intermediaries and transparency, increasing entry and selling better exercise and person autonomy. “We are experiencing sturdy modifications in the Internet, shifting from an Internet based mostly on the change of data to an Internet based mostly on the change of worth,” says Cintia Ferreira, one among the founders.

Project EVE.

Pillars of the challenge: open training, monetary independence and social actions Project EVE actions are divided into three foremost areas. The first is to create and share free, open, informative and high-quality content material to contribute to ladies’s training and empowerment. Technology supervisor Nina Silva mentioned: “Technology has to be made by everybody and for everybody, in any other case it isn’t useful and never progressive.”
The second course of the EVE challenge is to promote the monetary independence of all ladies fascinated with working on this market, bringing them nearer to actual alternatives and inspiring their full improvement and sustainable efficiency, both by correctly positioning their merchandise on the world market, or by producing revenue and revenue from investments. For entrepreneur Roberta Antunes, “the dialog about ladies’s empowerment has to transcend the points of ladies’s monetary independence.”

In addition, primarily, the Project EVE group engages in charitable actions, totally dedicated to supporting native and world initiatives that combat gender inequality and help the broader improvement of ladies in varied sectors. “The greatest method to change one thing is to participate in altering it. Doing nothing and complaining about a drawback is not going to result in change,” says funding specialist Ana Laura Magalhas.


The concept arose from figuring out the want to increase ladies’s participation and productiveness in markets the place ladies are usually not concerned. With this shared feeling and firmly united round a frequent objective, Project EVE was born, initially based by ladies with various and complementary abilities: Ana Laura Magalláns, Cynthia Ferreira, Kim Farrell, Nina Silva, Nubia Mota, Paula Lima, Roberta Antunes, Simone Sancho . and Samara Costa, which is gaining extra help and members day by day.

? Ana Laura Magalhan is a former companion of Grupo XP, funding specialist, Forbes Under 30, founding father of the initiative to scale back gender inequality in the labor market, and creator of the guide “Invest After Learning”. .

? Cintia Ferreira – Business and Finance Graduate, PUC MBA Professor in Blockchain and Crypto Assets, Serial Entrepreneur, Founder of EVE NFT and Founder of Belong.Be

? Kim Farrell is Regional General Manager (Operations and Marketing) Latin America and Interim Head of US Marketing at TikTok | Forbes Brazil’s Top 10 CMOs 2022

Livia Electra is a well-known photographer, specialist in NFT pictures, thought of one among the most promising names on this space in Brazil. Major initiatives equivalent to “Women’s World” and “Vinci Airports” had been invited to the exhibition.

? Nina Silva – CEO and founding father of Movimento Black Money and fintech D’Black Bank, government in expertise and innovation for greater than 20 years, thought of by Forbes as one among the 20 strongest ladies in Brazil and chosen as the most disruptive girl in the world by world rating. Women In Tech Awards (2021).

Nubia Mota is Adobe’s head of DX Industry Enterprise Marketing for Latin America, beginning her profession at VTEX as one among the firm’s companions.

? Paula Lima – Graduated in Law (Mackenzie) and Advertising (Faap), Brazilian singer and songwriter Paula Lima is one among the most revered figures in Brazilian music, energetic in tv and theater.

? Roberta Antunes is a companion and head of progress at Hashdex, a long-time tech entrepreneur who based the Hotel Urbano web site in 2011, thought of one among the first Brazilian unicorns.

Simone Sancho is the founder and CEO of Belong Be, beforehand serving as digital director at Sephora do Brasil and Grupo, which brings collectively corporations equivalent to Imaginarium and Phuket.

Samara Costa Spinelli is an entrepreneur, designer, publicist, founding father of S-cards, she works as a inventive director.

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